Sustainably successful businesses are built on a foundation of trust. Trust is a continuum, and matters more today than ever before, where constant adaptation is necessary to retain that trust.
Society today is demanding more transparency and award trust based on whether companies are seen to be ‘doing the right’ thing, which has given rise to stakeholder capitalism. We have moved from an era of words to one of action.
The organisations that survive and thrive sustainably in the long-term will be those that build a culture of continuing trust. Companies’ licence to operate is contingent on securing the trust of all their stakeholders.
How do you build trust in an organisation in the midst of a highly disruptive and increasingly complex society?
This article posted by the Harvard Law School Forum on Corporate Governance explores the recent evolution of the importance of trust for business to succeed.
To view the article please click here.